Rick Ross’ passion for luxury didn’t develop in midlife; it’s been a part of him since childhood. Recently, the rapper-turned-mogul opened up about his love for the finer things in life during an interview with Robb Report at his Star Island home in Miami Beach. In the interview, Ross reflected on how he first became aware of the importance of brands and luxury items while growing up in Carol City, Miami. One of his earliest memories was seeing the release of the Nike Air Jordan IIIs and realizing that what you wear and the car you drive can symbolize your family’s status.

As a well-established “boss” now, with multiple hit singles and successful businesses, Rick Ross is intentional about his purchases. He owns a 235-acre estate in Georgia, known as the Promise Land, and boasts a car collection so vast he’s lost track. However, each of his investments, including his new Gulfstream G550 jet, is seen as a strategic move to build the Rick Ross brand.

“Everything I do is for the team,” Ross stated, explaining that his financial decisions are made with the support of his closest advisors—his mother and sister—and are meant to fortify his empire.

But his ambitions don’t stop there. Ross revealed one of his biggest dreams: owning an NFL team. Specifically, the Miami Dolphins. He’s determined to continue building his brand and empire, with aspirations that extend far beyond the music industry.

Rick Ross’ story is a testament to his long-standing love for luxury and his drive to continuously elevate his brand. His next big move might just involve becoming a part of Miami’s sports legacy.