An unexpected piece of news shocked the media: Doge, organized by Elon Musk and Vivek Ramaswamy, reportedly awarded Whopi Goldberg a $19 million grant to “promote diversity” on “The View.” This information spread quickly after an inside source revealed that the money and capital, considered part of Doge’s image-boosting strategy, was withdrawn just months after the grant. This decision not only shocked but also sparked a series of controversies about the true meaning of “promoting diversity” in the eyes of this organization.
Whoopi Goldberg, one of the main faces of The View, has long been considered a symbol of progressive voices and often expresses strong views on equality and diversity on television. Her funding from Doge was initially considered an unexpected move, as the organization, despite its name for government spending reform, has been associated with figures like Musk—who has repeatedly made controversial statements opposing the values espoused by Goldberg. However, Doge quickly reclaimed the money, further complicating the situation. Some sources suspect the reason is dissatisfaction with Goldberg’s handling of the money, as she has been accused of not having the significant impact expected.
Public reactions have varied widely. On social media, Goldberg’s fans are outraged, saying Doge’s actions are an insult to her commitment to social causes. “Whoopi doesn’t need her money to prove her worth,” wrote one user. Doge supporters welcomed the decision, arguing that the initial donation was wasteful and inconsistent with the goal of reducing spending. “Diversity is good, but not through bluffing spending,” read another.
Goldberg’s side hasn’t officially commented, but her confidants have stated they aren’t overly concerned about the incident. Dogecoin has also remained silent, making the story even more mysterious. Some analysts suspect this could be Musk’s tactic to attract attention, especially as his organization seeks to gain a name for itself in the turbulent political and communications context. Whatever the true reason, this incident highlights the profound difference in the values pursued by the two parties.
This event is sure to be a talking point in the near future, as both sides—Goldberg and Doge—are big names with considerable influence. Viewers are eagerly awaiting whether Goldberg mentions the incident in upcoming episodes, while Doge’s followers are eager to see Musk and Ramaswamy’s next move. Regardless of the outcome, this story once again demonstrated the power of the media to influence public opinion with an unexpected decision.