In a surprising and bold move, CBS signed a $ 700 million contract with two famous media characters Megyn Kelly and Candace Owens to lead a new morning program, which is expected to become a direct opponent of“The View”. This event quickly attracted the attention of the media and fans, sparking fierce debates about the future of the morning talk show in the US.
A “blockbuster” TV with two conservative stars
According to internal sources, CBS has devoted a huge investment to attract Megyn Kelly – the former famous MC of Fox News and NBC, along with Candace Owens – a conservative commentator with great influence. Both are known for its straightforward, sharp and not afraid to confront opposing political views.
The new program, expected to launch early next year, will have the same format“The View”, but with a more conservative view. CBS believes that the combination of Kelly and Owens will attract a large number of spectators disagreeing with the usual descriptive view on “The View”.
CBS Bet Bet – Is it success?
The fact that CBS spent $ 700 million for this project shows that they are getting a huge bet on the change of the Talk Show in the morning. In the context of more and more controversy surrounding the content of“The View”, CBS believes that a program with opposing views can create a strong attraction.
The media experts believe that this is a strategic step, taking advantage of the political polarity that is taking place in the US to attract viewers. However, some people are concerned that gathering too much on political topics can make the program easier to become a “arguing battlefield” rather than a true entertainment show.
Reaction from public opinion
Immediately after this news was published, the online community exploded with mixed opinions. Megyn Kelly and Candace Owens supporters think this is a big step to balance the context of American media, while those who oppose the new program will increase the division.
Currently, CBS has not published details of the exact format of the program, but with this huge investment, the media is eagerly waiting to see if the new show can overthrow the long -standing dominance of“The View”or not.
