Rihanna’s creativity and sense of humor are definitely shining through in this campaign! It’s impressive how she seamlessly blended her brand, Fenty Beauty, with the excitement of the Paris Summer Olympics and Paralympics. Photoshopping A$AP Rocky into the Fenty Beauty gloss advertisement certainly added a playful twist, and fans quickly picked up on the clever humor behind it.
Moreover, Fenty Beauty’s commitment to inclusivity and diversity by providing makeup kits and training to volunteers at the Olympics and Paralympics aligns perfectly with Rihanna’s vision of empowerment for all. It’s clear that she’s not only promoting her brand but also advocating for beauty and representation on a global scale.
Rihanna’s ability to merge pop culture, fashion, and inclusivity in such a creative way continues to solidify her influence in the beauty industry and beyond.